Author: N. Ramachandran, Ram Kumar Kakani ISBN: 1259028437 / 9781259028434 Year: 2013 Availability: In Stock
The function of a correctly prepared Balance Sheet is to exhibit the true and correct view of the state of affairs of any concern. This new edition targets those questions related to the Balance She...
Author: Alok Dixit, P.K. Jain, Surendra S. Yadav ISBN: 0071332952 / 9780071332958 Year: 2012 Availability: Out of Stock
Given the relatively nascent stage of Derivative Markets in India and their crucial role in capital creation, it becomes imperative to address select issues faced by market participants in the devel...
Author: Michael Justin Lee ISBN: 1259061078 / 9781259061073 Year: 2012 Availability: Out of Stock
"You will put down this insightful book with a much deeper understanding of two of the more indispensable topics of the twenty-first century: China and sound financial practices." -- Jon Huntsman, J...
Author: Arthur Middleton Hughes ISBN: 1259029050 / 9781259029059 Year: 2012 Availability: Out of Stock
Since the previous edition of Strategic Database Marketing was published in 2006, digital tools like Google, e-mail, mobile devices, and social networking sites have completely changed the game. Cus...
Author: Kinjal Medh, M.G. Parameswaran ISBN: 0070707138 / 9780070707139 Year: 2011 Availability: Out of Stock
The Case Book II highlights the key issues involved in the creation of brand building, consumer products, durables and services advertising. The case book has been compiled by the authors from the a...
Author: A.V. Rajwade ISBN: 0070148880 / 9780070148888 Year: 2011 Availability: Out of Stock
The last few decades have been witness to a far greater degree of globalisation. There has been a leap in world trade and cross-border finance, and a sharp rise in the currency exposures of Indian b...
Author: Dun & Bradstreet ISBN: 0070620946 / 9780070620940 Year: 2011 Availability: Out of Stock
Propelled by India's economic growth, Indian securities market is continuing to provide opportunities for wealth creation. However, a timely and accurate valuation of securities is imperative for ar...
Author: Ram Krishna Sinha ISBN: 1259005976 / 9781259005978 Year: 2012 Availability: In Stock
For a budding professional, venturing into a career is a move that is attached to a myriad of emotions where he/she is apprehensive, unsure and even scared as to how they are to adapt and mould them...
Author: Amitava Chattopadhyay, Aysegul Ozsomer, Rajeev Batra ISBN: 1259029220 / 9781259029226 Year: 2012 Availability: Out of Stock
From smartphones and computers to blue jeans and beer, companies from China, India, Taiwan, Mexico, Turkey, and other emerging markets are now winning leading market shares with their own-branded, h...
Author: Dr. Rick Brinkman, Dr. Rick Kirschner ISBN: 1259029204 / 9781259029202 Year: 2012 Availability: Out of Stock
Dealing with People You Can't Stand has been helping good people deal with bad behavior in a positive, professional way for nearly two decades.
Unfortunately, as the world becomes smaller and tim...
Author: Dun & Bradstreet ISBN: 0070656819 / 9780070656819 Year: 2012 Availability: Out of Stock
Wealth Management requires a thorough understanding of financial planning process, as well as, of financial products including equity, banking and fixed income, insurance, real estate, art, derivati...
Author: Clarke L. Caywood ISBN: 1259027635 / 9781259027635 Year: 2012 Availability: Out of Stock
The Definitive Guide to PR and Communications?updated with the newest social media and brand-reputation tools and techniques
The most authoritative, comprehensive resource of its kind, The Handbo...
Author: Dave Ulrich, Jon Younger, Mike Ulrich, Wayne Brockbank ISBN: 1259061051 / 9781259061059 Year: 2012 Availability: Out of Stock
"This definitive work on HR competencies provides ideas and tools that help HR professionals develop their career and make their organization effective."
"Edward E. Lawler III, Professor, Universit...
Author: Constance M. Brown ISBN: 1259027643 / 9781259027642 Year: 2012 Availability: Out of Stock
Over a decade ago, when this groundbreaking guide was first published, the world of technical analysis had experienced vast change. Seemingly overnight, technological advances had utterly transforme...
Author: Dr. Volker G. Hildebrand, Reza Soudagar, Vinay Lyer ISBN: 1259025799 / 9781259025792 Year: 2012 Availability: Out of Stock
Globalization and advanced technologies have given ever greater power to the person who decides if your business will succeed or fail'the customer. Whether your company serves consumers or other bus...
Author: Dun & Bradstreet ISBN: 0070621004 / 9780070621008 Year: 2011 Availability: Out of Stock
India's fixed income securities market has been evolving steadily since the economic reforms. Fixed Income Securities dwells on the various facets of Indian fixed income markets. It covers the India...
Author: Jeffrey Hayzlett, Jim Eber ISBN: 1259029255 / 9781259029257 Year: 2012 Availability: Out of Stock
What's stopping you from making the changes your business needs to thrive' The most dangerous move in business is the failure to make a move at all. The history of business is filled with companies ...
Author: Sue Hershkowitz-Coore ISBN: 1259029042 / 9781259029042 Year: 2012 Availability: Out of Stock
High-impact language for today's lightning-fast world of sales
Filled with practical writing tips, shortcuts, and examples, Power Sales Writing brings you up to date in a world where e-mail, soci...
Author: Robert Bacal ISBN: 1259028690 / 9781259028694 Year: 2012 Availability: Out of Stock
As a manager, you know that employee performance is your most important asset'but are you making smart, well-thought-out efforts to leverage it to its fullest'
Manager's Guide to Performance Mana...
Author: A.V. Rajwade ISBN: 0070680183 / 9780070680180 Year: 2010 Availability: Out of Stock
Huge losses have been incurred by several companies in India and abroad on derivatives used for "hedging" interest rate and currency exposures, in the recent past. This has exposed a major weakness:...
Author: Linda Gorchels ISBN: 1259027724 / 9781259027727 Year: 2014 Availability: Out of Stock
The essential guide to seamless product management for today's fluid, unpredictable business world
Long considered the most useful and insightful guide of its kind, The Product Manager's Handbook...
Author: Al Ries, Jack Trout ISBN: 125902900X / 9781259029004 Year: 2012 Availability: Out of Stock
The book that changed marketing forever is now updated for the new millennium
In 1986, Marketing Warfare propelled the industry into a new, modern sensibility and a world of unprecedented profit....
Author: Prasanna Chandra ISBN: 1259005992 / 9781259005992 Year: 2012 Availability: Out of Stock
This book seeks to capture the essence of modern developments in investments and provides a guided tour of the intricate and complex world of investments.
Written by a highly acknowledged author ...
Author: Al Switzler, David Maxfield, Joseph Grenny, Kerry Patterson, Ron McMillan ISBN: 0070222924 / 9780070222922 Year: 2012 Availability: Out of Stock
Whether you're a CEO, a parent, or merely a person who wants to make a difference, you probably wish you had more influence with the people in your life. But most of us stop trying to make change ha...
Author: M.G. Parameswaran ISBN: 0070223947 / 9780070223943 Year: 2012 Availability: Out of Stock
'M G Parameswaran has produced a sound and attractively-written book that is intellectually accessible to marketing and advertising practitioners, from the most senior to the most junior. They will ...
