Acknowledgements
Introduction
Part 1 : The Price of Success
Chapter 1 : The Phoenix Factor
Chapter 2 : The Game Plan
Chapter 3 : Winning Ways
Chapter 4 : Trade Friction
Chapter 5 : The Katakana on the Wall
Chapter 6 : Vulnerability
Summary
Part 2 : Red Ink on the Sun
Chapter 7 : The Failure of Endaka
Chapter 8 : Coping with Endakafukyo
Chapter 9 : The Competitive Squeeze
Chapter 10 : Bad News for the West
Summary
Part 3 : Playing to Win
Chapter 11 : A New Set of Rules
Chapter 12 : From Follower to Leader
Chapter 13 : The Quantum Leap
Chapter 14 : Japanese Bearing Gifts
Chapter 15 : Shifting the Money
Chapter 16 : The Managerial Metamorphosis
Summary
Part 4 : Trojan Horse
Chapter 17 : Muddy Waters
Chapter 18 : Having Your Cake and Eating It
Chapter 19 : … Only the Crumbs are Left
Chapter 20 : The Domino Effect
Summary
Part 5 : The House of Cards
Chapter 21 : ‘We Have Met the Enemy and He is Us’-Pogo
Chapter 22 : The Complacency of the Elected
Chapter 23 : Management Mediocrity
Summary
Part 6 : Fighting Back
Chapter 24 : The Seven Deadly Myths
Chapter 25 : Industrial Judo
Chapter 26 : Putting Steel into Rubber Teeth
Chapter 27 : Bolting the Back Door
Chapter 28 : Burning the Paper Tiger
Summary
Part 7 : Endgame
Chapter 29 : Preventing an End Run
References
Bibliography
Index
