The Invisible CEO is a repertoire of very deep thoughts and reflections of a person, who till recently, led one of India's best advertising agencies. The book includes a critique of brands and advertising and goes well beyond all of that into what touches our lives and living. The core of the book reasonates with the following theme:
"No matter how different you are, or how much of an `odd man out? you feel, if you believe strongly enough and long enough, it is possible to continue to be who you are and to make a success out of doing what you love.?
