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Kaushik Mukerjee

Total Book : 1

Building Brands That Win
Author: Kaushik Mukerjee
ISBN: 1259028496 / 9781259028496
Year: 2013
Availability: In Stock

Which brand will win? That is the million dollar question in a world that is swarmed by a plethora of brands. This book lays down the crucial elements which need reviewing by a brand manager in o...

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List Price: ` 572

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