If you can dream ...

'This book is a fascinating read. It captures how a person with determination and willpower can chart a pioneering path. The lessons from this book are eternal and everlasting. This book teaches us that we need to be focused and channel our energies in realizing our objectives and goals and not get distracted or demotivated by negative people. That is also the spirit of Dhirubhai and Reliance, and Shri A G Krishnamurthy, who has been an integral part of the Reliance Growth Story, has conveyed this truth in a simple and elegant manner.' --- Mukesh Ambani, CMD, Reliance Industries Ltd.

'AGK is a man who knows advertising inside out.' ---Padmashree Alyque Padamsee, Former CEO, Lintas, eminent theatre personality and Brand Guru

'a fascinating life story' --- T N Ninan, Chairman, Business Standard Ltd.

'a sample man's quest for success through simplicity' --- R Balki, Chairman & Chief Creative Officer, Lowe Worldwide, India

If you can dream...

Veteran ad man A G Krishnamurthy's life story reads like a fairy tale come true!

Colorfully detailed and peppered with surprising twists and turns, the narrative sweeps across three wide canvases. On the surface, this can be just another story of an ordinary small town boy who made it big despite the odds. It is the author's gentle humor and the almost self-deprecating story-telling style that make all the difference.

A fascinating life journey, the read becomes all the more engrossing because AGK (as he is fondly known) is the creator of two of the country's most respected advertising institutions - Mudra and MICA - and he make these monumental feats seem so achievable by anybody anywhere. Passionately arguing that dreams are achievable, he takes the reader by the hands as he presents his story, not shying away from listing the consequences, good and bad, of every decision made and every road not taken.

Accidental or otherwise, he also has an insider's view of history in the making: from the unique Nagarjunakonda Museum to the amazing Calico Museum of Textiles to the shaping of Reliance to creating history on his own.

Now, that is a life to be envied. Dreams, hard work and determination - three ingredients which can turn one's life into the stuff bestsellers are made of!

Foreword
From Malgudi days to Madison Avenue nights?
Preface

Janmabhoomi
Chapter 1 : Dhirubhai
Chapter 2 : The Wait
Chapter 3 : The Meeting
Chapter 4 : Childhood
Chapter 5 : Hardships
Chapter 6 : Court Naukri (Job)
Chapter 7 : On Being Appreciated
Chapter 8 : Bapatla
Chapter 9 : Guntur
Chapter 10 : Nagarjunakonda
Chapter 11 : Chennaipatinam
Chapter 12 : Bhagynanagaram - Hyderabad

Karmabhoomi
Chapter 1 : Ahmedabad
Chapter 2 : Calico Story
Chapter 3 : Teething Troubles
Chapter 4 : Gujarat
Chapter 5 : A Whole New World
Chapter 6 : Communal Riots
Chapter 7 : Shilpi Advertising
Chapter 8 : New World
Chapter 9 : Yukub
Chapter 10 : Vimal
Chapter 11 : Reliance, Naroda
Chapter 12 : Frank Simoes
Chapter 13 : Dhirubhai and Friends
Chapter 14 : Change
Chapter 15 : The Vimal Fashion Shows
Chapter 16 : Rings of Fire
Chapter 17 : Vimal's Victories
Chapter 18 : My First Lesson in Sincerity
Chapter 19 : On to the Next Orbit

Karmaphal
Chapter 1 : In Search of My Own Identity
Chapter 2 : First Steps
Chapter 3 : Beginning of a Value Driven Organization
Chapter 4 : The Mudra Person
Chapter 5 : Faltering Steps
Chapter 6 : Financial Integrity
Chapter 7 : True...It is Lonely at the Top
Chapter 8 : Naga
Chapter 9 : Into Higher Orbits
Chapter 10 : Better Personal Life
Chapter 11 : Sandeep
Chapter 12 : Mudra Videotec
Chapter 13 : DDB (Doyle Dane Bernbach)
Chapter 14 : MICA (Mudra Institute of Communications, Ahmedabad) : The Beginning
Chapter 15 : MICA: A Success Story
Chapter 16 : Balki, Bhowmick, Philip
Chapter 17 : Middle Class Values
Chapter 18 : Minnie's Stories
Chapter 19 : Mudra Letters
Chapter 20 : The Reliance Infocomm Story
Chapter 21 : Bye Bye Mudra
Chapter 22 : A New Turn

Photographs