This impactful volume demonstrates the application and power of psychology and behavioural economics in the pursuit of quality and continuous improvement.
It focusses on how the works of stalwarts such as Daniel Kahneman, Richard Thaler, Mihaly Csikszentmihalyi and many others can be used to build an organization that is known for quality products and flawless service delivery. The application of psychology and behavioral economics is still new to quality improvement, and in this book, Debashis Sarkar shares 25 lessons, featuring specific examples based on real life, that show how their application can increase the effectiveness of outcomes.
Behavioural Science for Quality and Continuous Improvement: 25 Lessons from Psychology and Behavioral Economics is ideal for business improvement professionals of all hierarchies and across different functional areas and industries seeking to understand the potential of psychology and behavioural economics and their applications, as well as in training and executive development programmes and for scholars of operations management, quality management, and engineering.
Preface
Chapter 1 : Lesson 1 - Solidifying The Business Case
Chapter 2 : Lesson 2 - Cementing Relationships
Chapter 3 : Lesson 3 - Gaining Commitment
Chapter 4 : Lesson 4 - Getting Across The Message
Chapter 5 : Lesson 5 - Not Always about People
Chapter 6 : Lesson 6 - What Quality Experts Need to Know
Chapter 7 : Lesson 7 - When Facts are Overlooked
Chapter 8 : Lesson 8 - The Intricacies of Change
Chapter 9 : Lesson 9 - The Power of Familiarity
Chapter 10 : Lesson 10 - Role of Emotions
Chapter 11 : Lesson 11 - Engaging Hearts and Minds
Chapter 12 : Lesson 12 - The Biases in Problem Solving
Chapter 13 : Lesson 13 - Minimising Cognitive Load
Chapter 14 : Lesson 14 - Five Rules for Customer Solution Design
Chapter 15 : Lesson 15 - Making Quality Issues Known
Chapter 16 : Lesson 16 - The Halo Effect
Chapter 17 : Lesson 17 - Building Psychological Safety
Chapter 18 : Lesson 18 - Open Ended Questions
Chapter 19 : Lesson 19 - The Invisible Gorillas
Chapter 20 : Lesson 20 - Goals, Measurements and Targets
Chapter 21 : Lesson 21 - When Employee are Defensive
Chapter 22 : Lesson 22 - Blind Optimism During Eruptions
Chapter 23 : Lesson 23 - Communicating Visually
Chapter 24 : Lesson 24 - Not-So-Obvious Tactics for Solving Problems
Chapter 25 : Lesson 25 - Taking Employees On-Board
Index
