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Philip Kotler

Total Book : 1

Marketing Management : A South Asian Perspective, 13th Edition
Author: Kevin Lane Keller, Philip Kotler
ISBN: 813171683X / 9788131716830
Year: 2009
Availability: Out of Stock

The South Asian edition of Marketing Management remains the bestselling textbook in the field because it continues to reflect the latest changes in marketing theory and practice. Retaining the origi...